Turn Your Sales Team Into a Revenue Machine
TA Sales helps companies build stronger pipelines, create coaching habits for teams, and lighten the workload for sales managers and enablement teams. Unlike traditional training, our programs are fully customized to your business and taught by top-performing sales practitioners who actively excel in their craft today.
Raving Fans
Trusted and Served over 1,000+ Sales Professionals and Leaders
RETHINK HOW YOU SELL
We've helped some of the fastest-growing sales teams in the world and are ready to serve you.
Customized for your Business.
Habit-based Coaching.
Taught by Top 1% in Sales.
Our program begins with a deep-dive analysis of your organization and applies habit-based coaching with recurring touch points, led by the top 1% sales professionals. Research shows that up to 40% of daily actions are driven by habits, and teams that reinforce training through consistent coaching see up to 4x higher skill retention. Unlike one-off sessions, this approach builds lasting behaviors, ensuring sustainable performance gains and maximizing ROI.
In short: we don’t just train your team, we transform their daily behaviors into repeatable, revenue-generating habits.
We Customize Everything
Our team does a deep dive analysis into your organizations’ structure, processes, content, trainings, playbooks, competitors, and goals. This builds the foundation of our training for your team.
Nothing cookie cutter here.
Continuous Reinforcement
Customized Program.
Empower. Lead. Inspire.
What We Do
Whether you're a new sales professional who's struggling, a seasoned sales rep looking to better your skills, or a sales leader focused on the growth of your team, our motto is "we have the solution." From our free content, a tactical boot camp, work on the Inner Game, or an all-in sales retreat, we're here to serve you.
Team Boot Camps
We offer fully customized team training programs designed to meet your specific needs. Our boot camp style training sessions focus on sharpening sales skills and driving measurable results. Each program blends dynamic group workshops, personalized 1:1 coaching, dedicated office hours, and badass guest speakers.
Fractional Leadership & Enablement
Sales leaders are often strapped for time and need support. Our experts can step in as an "interim manager" and act as an extension of your team, providing the coaching and guidance needed to drive success.
Speaking Engagements
Ditch the old sales "guru" who wrote a book 3 decades ago and haven’t set foot in the field since before cell phones existed.
We deliver practical and tactical strategies that both engage and educate; helping the audience level up their sales careers.
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Don't Take It From Us
Listen to what our Raving Fans have to say...
Justin Noodleman
VP of Revenue at Vidyard
“Tom’s first or second full month there we had the first month where all reps hit their monthly number in at least a year. We had been trying to put the pieces together to get everything to click and certainly a lot went into that, but I attribute a lot of that success to TA Sales.”
Nora
Hanagan-Breen
Senior Director of SMB & Commercial Sales at PandaDoc
“They helped us with a renewed focus and attention on prospecting as well as an increase overall in outbound generated pipeline or sales generated pipeline. Now that we finally have reps who are proactively prospecting, it's uncovered a lot of gaps that we have operationally and how they go about doing that. And so besides just increasing the outbound pipeline, I think it's really helped us with just our operational rigor to help reps be more efficient as well….The thing that I love about his program is that you've got a lot of different voices and it's all people who've done the job successfully.”
Blake Coolidge
Head of Sales Development at Tines
“After working with TA Sales, about three quarters of the team has gone on to get promoted to be an account executive, partnerships and SDR Leadership. Tom and the group were instrumental to building those foundational skills not just for a successful SDR, but to set them up for success to earn their next role and be successful at times here for many years to come.”
Liz Sophia
VP of Field Marketing at Manhattan Associates
“Right away I could see a huge change in our reps' confidence to get on the phone and work through very complex sales calls with prospects. It was obvious from day one that Tom and his team were the right people to align our team with.”